In today’s fast-paced, unpredictable world, supply chain leaders are under unprecedented pressure. The complexity and volatility of global supply chains have been magnified by recent disruptions, making it clear that traditional approaches are no longer sufficient. In this context, AI in supply chain management software is emerging as a game-changer, enabling organizations to make better, faster, and more resilient decisions.
This blog distills the key insights from the MITx MicroMasters in Supply Chain Management webinar featuring Bhaskar Ballapragada, Chief Technology Architect at ThroughPut Inc. We’ll explore the challenges of modern supply chains, the transformative role of AI in supply chain, and how decision intelligence platforms like ThroughPut are unlocking new levels of efficiency and agility.
The Modern Supply Chain Challenge
Complexity and Fragmentation
Modern supply chains span continents, involve thousands of SKUs, and depend on a web of suppliers, manufacturers, distributors, and retailers. This complexity is compounded by:
- Data Silos: Information is scattered across ERPs, spreadsheets, emails, and legacy systems.
- Manual Processes: Many decisions are still made using spreadsheets and gut instinct.
- Lack of Visibility: Organizations struggle to get a holistic, real-time view of their operations.
Real-World Example
Bhaskar Ballapragada shares the story of a large European grocery chain with over 50,000 SKUs and 800 stores. Their supply chain was managed through a patchwork of ERP systems and spreadsheets, leading to:
- Difficulty tracking inventory and demand across locations
- High levels of waste, especially for perishable goods
- Inability to respond quickly to demand spikes or disruptions
This is not an isolated case. Many organizations, regardless of size or industry, face similar challenges that can be addressed through the strategic use of AI in supply chain operations.
The Promise of AI in Supply Chain Management
Moving Beyond Traditional Analytics
Traditional analytics can tell you what happened and, to some extent, why it happened. But they fall short in answering the most critical question: What should I do next?
This is where AI in supply chain management software comes in. By leveraging machine learning and advanced analytics, these platforms can:
- Predict demand more accurately
- Optimize inventory and production schedules
- Recommend actions to mitigate disruptions
- Automate routine decisions
ThroughPut’s Approach: Decision Intelligence
ThroughPut Inc. has developed a decision intelligence platform that ingests data from across the supply chain, applies AI models, and delivers actionable recommendations. The goal is not just to provide more data, but to enable better decisions showcasing the power of AI in supply chain optimization.
How AI-Powered Supply Chain Management Software Works

Data Integration
The first step is breaking down data silos. ThroughPut’s platform connects to:
- ERP systems (SAP, Oracle, etc.)
- Spreadsheets and CSV files
- Production and warehouse management systems
- External data sources (weather, market trends, etc.)
This creates a unified, real-time view—an essential component of effective AI in supply chain practices.
AI Modeling
Once the data is integrated, AI models are applied to:
- Forecast demand: Using historical sales, promotions, seasonality, and external factors
- Identify bottlenecks: Pinpointing where delays or inefficiencies occur
- Optimize inventory: Balancing stock levels to minimize waste and avoid stockouts
- Simulate scenarios: Testing the impact of disruptions or changes in demand
Actionable Recommendations
The platform doesn’t just present data—it tells users what to do next. For example:
- “Increase safety stock for Product A in Region X due to forecasted demand spike”
- “Reroute shipments to avoid anticipated delays at Port Y”
- “Adjust production schedules to account for supplier delay”
Continuous Learning
The AI models continuously learn from new data and user feedback, improving their recommendations over time.
Real-World Impact: Case Studies
Grocery Retailer: Reducing Waste and Improving Forecasts
The European grocery chain mentioned earlier used ThroughPut’s platform to:
- Integrate data from multiple ERPs and spreadsheets
- Apply AI-driven demand forecasting for 50,000+ SKUs
- Identify the impact of promotions and seasonality on demand
- Optimize inventory to reduce waste, especially for perishables
Results:
Improved forecast accuracy
Significant reduction in inventory waste
Ability to dynamically adjust pricing and promotions
Plastics Manufacturer: Optimizing Production
A plastics manufacturer faced challenges with:
- Complex production schedules
- Frequent machine breakdowns
- Difficulty aligning production with demand
By implementing ThroughPut’s decision intelligence software, they were able to:
- Optimize machine utilization and maintenance schedules
- Adjust production runs in real time based on demand and supply constraints
- Minimize downtime and improve on-time delivery
Results:
Increased throughput
Reduced costs
Improved customer satisfaction
These examples show the real-world effectiveness of AI in supply chain optimization.
Key Features of ThroughPut Decision Intelligence Software
- End-to-End Visibility: Unified dashboard showing the entire supply chain, from suppliers to customers.
- Automated Data Ingestion: Seamless integration with multiple data sources.
- Advanced AI Analytics: Machine learning models for forecasting, optimization, and anomaly detection.
- Scenario Simulation: “What if” analysis to test the impact of disruptions or changes.
- Prescriptive Recommendations: Actionable insights, not just reports.
- User-Friendly Interface: Visual dashboards for quick, informed decision-making.
Benefits of AI-Driven Supply Chain Management Software

- Faster, Better Decisions:
AI-powered platforms automate routine decisions and provide clear recommendations for complex ones, enabling supply chain teams to act quickly and confidently. - Reduced Waste and Costs:
By optimizing inventory and production, organizations can reduce excess stock, minimize waste, and lower operational costs. - Increased Agility and Resilience:
Real-time insights and scenario simulation help organizations respond proactively to disruptions, whether it’s a supplier delay, a demand spike, or a global crisis. - Improved Collaboration:
Unified data and dashboards break down silos, enabling better collaboration across departments and with external partners. - Continuous Improvement:
AI models learn and improve over time, ensuring that recommendations get smarter as more data is collected.
Overcoming Common Challenges
Data Fragmentation
Many organizations struggle with data scattered across multiple systems. ThroughPut’s platform addresses this by automating data ingestion and integration, making it easier to get a complete view of the supply chain.
Data Quality
AI models are only as good as the data they’re trained on. ThroughPut emphasizes the importance of data cleansing and validation as part of the onboarding process.
Change Management
Adopting AI-driven decision intelligence requires a shift in mindset. It’s important to:
- Start with pilot projects to demonstrate value
- Involve key stakeholders early
- Provide training and support to build confidence in the new system
The Future of Supply Chain Management Software
Autonomous Decision-Making
As AI models become more sophisticated, supply chain management software will increasingly automate not just routine tasks, but complex decision-making as well.
Integration with Large Language Models
Natural language interfaces will make it easier for users to interact with the platform, ask questions, and get recommendations in plain English.
End-to-End Optimization
Future platforms will optimize the entire supply chain, from raw materials to customer delivery, considering constraints and objectives at every stage.
Speaker’s Insights: Key Takeaways
Bhaskar Ballapragada emphasizes that the goal of AI in supply chain management is not to replace humans, but to augment decision-making. By automating routine tasks and providing actionable recommendations, AI frees up supply chain professionals to focus on strategic initiatives.
He also stresses the importance of starting small—identify a high-impact use case, demonstrate value, and then scale up. The journey to AI-driven supply chain management is iterative, but the benefits are transformative.
Conclusion
The era of AI in supply chain management software has arrived. Platforms like ThroughPut are helping organizations overcome complexity, break down data silos, and make better decisions, faster. The result is a more agile, resilient, and efficient supply chain—one that’s ready to meet the challenges of today and tomorrow.
For supply chain leaders, the message is clear: embrace AI-driven decision intelligence or risk being left behind.
Speaker’s Note:
This blog captures the core insights and examples from the MITx MicroMasters in Supply Chain Management webinar with Bhaskar Ballapragada. For a deeper dive, watch the full session here.

FAQ
Q1: What is ThroughPut.ai, and how does it utilize AI in supply chain management?
ThroughPut.ai is an AI-powered supply chain intelligence platform that enhances demand sensing, capacity planning, and overall supply chain profitability by leveraging advanced analytics and machine learning.
Q2: How does ThroughPut.ai improve demand forecasting in supply chains?
ThroughPut.ai uses AI algorithms to analyze historical data, market trends, and external factors, providing more accurate demand forecasts and enabling proactive decision-making.
Q3: What are the benefits of using ThroughPut.ai for supply chain optimization?
Benefits include improved demand sensing, optimized capacity planning, reduced operational costs, enhanced agility, and increased profitability across the supply chain.
Q4: Can ThroughPut.ai help in identifying and mitigating supply chain risks?
Yes, ThroughPut.ai’s AI-driven analytics identify potential disruptions and bottlenecks, allowing businesses to implement mitigation strategies proactively.
Q5: Is ThroughPut.ai suitable for small and medium-sized enterprises (SMEs)?
Absolutely. ThroughPut.ai offers scalable solutions that cater to the needs of SMEs, providing them with advanced tools to optimize their supply chain operations.
Q6: How does ThroughPut.ai integrate with existing supply chain systems?
ThroughPut.ai seamlessly integrates with various ERP, CRM, and other supply chain management systems, ensuring smooth data flow and unified analytics.
Q7: What industries can benefit from ThroughPut.ai’s AI-powered supply chain solutions?
Industries such as manufacturing, retail, logistics, and healthcare can leverage ThroughPut.ai to enhance their supply chain efficiency and responsiveness.
Q8: How does ThroughPut.ai’s AI technology differ from traditional supply chain management tools?
Unlike traditional tools, ThroughPut.ai employs advanced AI and machine learning to provide real-time insights, predictive analytics, and automated decision-making support.
Q9: What kind of support and training does ThroughPut.ai offer to new users?
ThroughPut.ai provides comprehensive onboarding, training resources, and customer support to ensure users can effectively utilize the platform’s capabilities.
Q10: How can I get started with ThroughPut.ai’s AI in supply chain solutions?
You can begin by visiting ThroughPut.ai to request a demo or contact their sales team for more information on implementing their solutions.
